It was May 2007 when I signed up for Twitter. My first tweet was much like most first-timers. In 2008, with approximately 5000 followers to my name (that was a lot back then!) I was approached by publishing giant, John Wiley & Sons, to write a book on how businesses could use Twitter to engage with customers and grow their business. The result was Twitter Power: How to Dominate Your Market One Tweet at a Time, and it was an instant hit. The first edition of the book had a foreword written by Anthony Robbins and sold more copies than any other book on the subject of Twitter since that time. I launched the book with an internet first, a live Tweetathon featuring top personalities (such as MC Hammer, Robert Scoble, Pete Cashmore, Mari Smith and Wil Wheaton) that broadcast live video for a 12-hour period. The Tweetathon was designed to demonstrate the power of social media to affect social good. Over $25,000 was pledged by viewers for the designated cause, WaterIsLife.com. Twitter grew quickly and my publisher asked for an updated and revised edition to be published in 2010. Twitter Power 2.0 came out to much critical acclaim, once again securing its place at the top-selling book on the subject of Twitter. FIVE years have passed since this last update, and while Twitter is still a 140-character micro-blogging site, MUCH has changed! With over 280 million active users, a full adoption by all forms of media for Twitter integration in their promotions and many businesses leveraging the platform as a primary form of engaging with customers, Twitter is more important than ever. While there are other very good books on the subject of Twitter in the marketplace, I’m pleased to say that according to reporting stores the Twitter Power series has still sold more copies than any other book. It’s been translated into at least six foreign languages, is available in audiobook form and continues to be read by marketers and business people all over the world. And so, I am pleased to present you now with the completely updated and revised third edition of Twitter Power, titled Twitter Power 3.0: How to Dominate Your Market One Tweet at a Time. This time around, I recruited my good friend Dave Taylor (of AskDaveTaylor.com) to join me in penning this edition. Former Apple Computer Chief Evangelist Guy Kawasaki has contributed the foreword to the book. And we have packed this edition with 270 pages of current Twitter strategies designed to help any sized business leverage the power of this social media giant to engage with their customers and dominate their market! The book is already receiving rave reviews on Amazon.com and is being presented by some of today’s top social media leaders as the go-to guide for doing Twitter right. What’s more, I’ve got some fantastic never-before-seen bonuses for you when you purchase your copy of Twitter Power 3.0 from your favorite bookseller. You’ll receive an instantly downloadable version of Social Poetry 2: Wisdom and Inspiration from Today’s Business and Social Leaders. With contributions from over 150 people like Mari Smith, Bryan Kramer, Sally Hogshead, John Lee Dumas and many others, this special book features the largest collection of modern-day leaders in one guide! You’ll also get access to a special webinar hosted by myself and Dave Taylor, a free report on how to use LinkedIn to grow your business from Cox Business, a special offer from TweetPages.com (who designed my Twitter profile as well as my website) and more! So what are you waiting for? Go and grab your copy of Twitter Power 3.0, and discover how you can get ahead of your competition by unleashing the power of Twitter for your business!
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